Home Work

Real launches.
Real users.

A studio building in public — products shipped for founders across India, the UK, and the US, plus what's in build and on the runway right now.

/01 — Selected work

Real launches. Real users.

/02 — Recently shipped

Niche, but deeply loved.

Smaller-audience products from the UK and US — shipped, live, and quietly working.

Live iOS

Kiln & Co — pottery class booking

Boutique studio · Hackney, London

A booking app for a 2-kiln ceramics studio with a wait-list cult following. Wheel-throwing slots, glazing pickups, and a member's pass — all without the Mindbody bloat.

SwiftUIStripe (GBP)Firebase
Live Android

PaceCabin — solo runner's coach

Indie coach · Boulder, CO

An anti-Strava app: no leaderboard, no streaks, no shame. A single coach voice that adapts your week from heart-rate and sleep, then quietly disappears until your next run.

KotlinJetpack ComposeHealthConnect
Live Web

Northbeam Skin — editorial D2C

D2C skincare · Brooklyn, NY

A 6-product clean-skincare label with cult-status retinol. Shopify Hydrogen storefront, 3 hero scrolls per product, and a routine-builder that lifts AOV by 38% over the legacy theme.

HydrogenSanityKlaviyo
Live Web

Folk & Foam — single-origin coffee

Specialty roaster · Bristol

Storefront for a 4-person roastery. Subscription bag picker, brew-method guide that doubles as SEO, and a wholesale flow for indie cafés. Loads in 0.9s on 3G.

AstroShopifySanity
Live iOS

Embers — daily three things

Indie utility · Austin, TX

A focus app with one rule: only three tasks per day. Lock-screen widget, quiet streaks, and a writing-prompt rest screen instead of celebratory animations.

SwiftUIWidgetKitCloudKit
Live Web

Margin Notes — long-form quarterly

Independent magazine · Edinburgh

A reader-funded essay magazine. Editorial CMS, paid-subscriber paywall, an annual print-run shop, and a typography stack designed for 4,000-word reads on phones.

Next.jsPrismicStripe Subs

Detail-rich case studies for each are kept private under NDA · request access

/03 — In build

Building right now.

In build

ForgeFit

Building · UK · Beta soon

A London-based personal-training app — adaptive workout plans, in-session form coaching from your phone camera, and a coach handoff that doesn't feel like a chatbot. Designed for boutique gyms scaling beyond one studio.

React NativeMoveNet · TF.jsStripe (GBP)Sanity CMS
In build 2026

Northbeam

Building · US · Q3 2026

A premium D2C lifestyle brand site for a Brooklyn skincare label — editorial product pages, subscription bundles, and a content engine that keeps Instagram and the storefront in sync without a marketing intern.

Next.jsShopify HydrogenSanityKlaviyo
In build 2026

DocAsk

Building · IN · Mid 2026

Drop in your PDFs, contracts, manuals, internal wiki — get answers grounded in your own docs with source citations. The most-asked AI feature, finally productised.

Next.jspgvectorClaudeStripe
In build 2026

PitchPilot

Building · Mid 2026

Founder pitch decks generated from a 5-minute conversation. The AI interviews you about your startup, then lays out a deck — investor-grade, not template-grade.

Next.jsClaudeTiptapVercel
/04 — On the runway

Coming next.

Concept

PaceLab

Concept · UK

A run-tracking and recovery app for marathon clubs in Manchester & London — Strava-grade tracking with a community layer that doesn't feel like a leaderboard cult.

SwiftUIKotlinHealthKitMapbox
Concept

Halcyon Studios

Concept · US

A premium agency-portfolio template for boutique creative studios. Editorial typography, scroll-driven case studies, and a CMS that designers actually want to write into.

AstroSanityGSAPVercel
Concept

LocalSite

Concept

A 10-minute website for tier-2 / tier-3 Indian SMBs. Hindi + English, WhatsApp-first leads, payments built in. The opposite of WordPress.

AstroRazorpayWhatsApp Cloud API
Concept

BrandKit AI

Concept

Type one sentence about your startup, get a logo, palette, font pair, and pitch one-liner. Iterate in chat. Export to Figma. Brand identity in 90 seconds.

Next.jsClaudeReplicate